When most network marketers start out with their business, the idea of having to deal with objections can be quite scary. However, they can, in fact, be a positive thing that will help you grow your business! Each time you receive an objection, view it as a request to gain knowledge of the industry that will allow you to help the prospect understand the opportunity. If you view objections like this, you’ll soon realise that the prospects with the most objections are those that convert: they will have made an informed decision once they decide to start their network marketing business.
The key with objections is to ensure that you listen and fully understand what your prospect is asking. Then respond to it in an effective way, such as the highly recommended “feel, felt, found” method.
Here are some examples of objections and how you could deal with them – but remember, work with your upline and other successful business owners in your company as they’ve been there, done it and will be able to offer invaluable advice and support.
“I don’t have time”
“How much would you need to earn in order to find time to invest in a business?”
“What if you could invest more time in the short term to gain more freedom over your time in the long-term?”
Followed up by…
“If I was to show you how you could learn XX/gain more freedom] by running your own business, would you be interested in taking a look?”
Another response could be…
“I know how you FEEL. I FELT the same but then I FOUND that by working smarter with my time I could find XX number of hours to invest in my business and I’m glad I did as I now have [more money/more freedom/more time]”
“I don’t have the money”
“What if I could show you a way to generate the money for your starter pack, would you be interested in hearing that?”
If they’re interested, you can work out a plan for them which shows how many products/services they need to pre-sell in order to cover the cost of their starter kit.
Another possible response would be:
“Do you see that changing in the future? I thought you’d be interested in this as it’s an opportunity to make more money – would you like to earn more money?”
“I don’t know how to sell.”
“When you go to a nice restaurant or watch a good film, do you recommend them to the people you know?’
If the reply is “yes” you can follow up with:
“Network marketing is no different. You’re simply recommending products/services that you use and enjoy by sharing what you like and the benefits of them – the only difference is you’re getting paid for doing so. How does that sound?”
“Is this a scam?”
“Multi-Level marketing is a multi-billion dollar industry and support by lots of respected businessmen including Richard Branson – see here: https://www.youtube.com/watch?v=brvaq5kHq58. Do you now see how this is a credible industry? If yes… would you like to know more?”
“I’ll have to think about it.”
“What do you need to know to see if this is right for you?”
Or you could say,
“Are there any other questions you have that I can help with?”
“I don’t know anyone.”
“I think you’ll be surprised! What if I were to offer to sit with you and write a list of the people you know, would you be up for that? I’ll also show you how you can grow that list on a daily basis, really easily.”
“I don’t want to bug my friends and family”
“Don’t worry, we actively discourage bugging anybody as that’s not how you build a successful business doing what we do. If I could show you a way of sharing the business opportunity [and/or products/services] without bugging anybody, would you like to hear more?”
Hopefully, you’ve found these suggestions useful and you’ll feel more confident handling objections moving forwards. As you’ve seen, a common theme amongst responses is asking questions; find out what they want to know and then provide responses that offer them reassurance.
Are there any other objections you come up against regularly? If so, what are they and how do you handle them? Please share below.